At Hotel Collection, I served as the primary liaison for strategic brand partners, supporting initiatives designed to drive revenue and strengthen partner relationships. My role focused on coordinating marketing campaigns, analyzing performance, and identifying opportunities to expand partner-led promotions. I developed reporting and performance summaries, provided data-driven recommendations for new marketing initiatives, and collaborated cross-functionallyContinue reading “Hotel Collection”
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Aroma360
At Aroma360, I mainly served as the primary liaison for brand partners, supporting initiatives designed to drive revenue. My role focused on coordinating marketing campaigns, analyzing performance, and identifying opportunities to expand partner-led promotions and initiatives. I developed reporting and performance summaries, provided data-driven recommendations for new marketing initiatives, and collaborated cross-functionally with creative, product,Continue reading “Aroma360”
neverthirst
neverthirst is a nonprofit organization dedicated to bringing clean water to communities in Asia and Africa. My role focused on developing creative marketing assets across social, email, web, and paid campaigns to drive engagement and fundraising. Social Media I managed the end-to-end social media strategy and execution for @neverthirst_water, overseeing content planning, creative development, andContinue reading “neverthirst”