nicolebusot

neverthirst

neverthirst is a nonprofit bringing clean water to people in need in Asia and Africa. Social Media During my time running the @neverthirst_water social media, I managed content creation, strategy, and scheduling. Reels outperformed other types of posts. On average, 776% more reach. Below is the % growth (highlighted in green) of the neverthirst socialContinue reading “neverthirst”

gainesville peer respite

The Challenge Increase overall traffic, physical and digital, to the respite. The Strategy Show college students what the true purpose behind a respite is: welcoming, community, support, safety, and voluntary. Execution #1: Poster Execution #2: Gif This project also appeared in the creative advertising portfolio publication – advnt vol 3. Click for the full versionContinue reading “gainesville peer respite”

hydro flask

The Challenge Build brand loyalty for Hydro Flask among college students. Execution #1: Campus Ambassadors Represent brand and college Lead campus program Promote Hydro Flask products Execution #2: Campus Pop-Up Events 1.Adventure Skills Workshops 2.T-Shirt Screen Printing 3.Hydro Flask Vending Machine Instead of vending machines that sell plastic water bottles, the Hydro Flask vending machineContinue reading “hydro flask”

university of florida hispanic heritage month

The Challenge Create the theme and logo of the 2019 UF Hispanic Heritage Month. The Strategy The sun parakeet is a bird native to Brazil. They are highly intelligent and play an essential role as a seed disperser. Even though they are endangered, their natural passion for dispersing seeds continues nonetheless. Similarly, latino Americans areContinue reading “university of florida hispanic heritage month”

sira gainesville

The Challenge Create a campaign that helps Sira Gainesville tell its story and highlight its free services to the college markets. Insight “My unplanned pregnancy will get in the way of my college.” The Strategy We want the target market to reach their college goals as much as they want to. We will help themContinue reading “sira gainesville”